Homeowners wish this part of their home was bigger
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One of the most important parts of the home isn’t even inside the home, according to a new survey. More than three-quarters of Americans with a yard say it’s one of the most important parts of their home, Symone Strong reports in Builder magazine.
“What we are seeing with Americans is greater reliance on the backyard as an extension of the home,” Kris Kiser, president and CEO of the TurfMutt Foundation, says in the article. “It’s not just a place that looks pretty — it’s a place to live and do daily activities such as working, dining, and relaxing. They’ve discovered that ‘backyarding’ is a better way to live, and there’s no turning back.”
Builders hoping to differentiate their new-construction homes may want to focus on outdoor living amenities, given the amount of time homeowners are spending outdoors. The survey, which was commissioned by TurfMutt and conducted online by The Harris Poll, found that 24 percent of Americans who have a yard are spending more time there now than before the COVID-19 pandemic and 63 percent say they have enjoyed doing more activities in their yard since the pandemic began as well. Learn how you can prioritize features that improve the quality time your customers are spending in the yard with our guide to upgrading outdoor spaces.